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SA tour operators vow to market Tanzania in Sadc

24th February 2012
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Nine tour operators from South Africa and a journalist who were in Tanzania for three days to study attractions have said they will market the east African country in southern Africa and help bring visitors.

This was revealed recently by Karin Sieberhagen, Sales and Marketing Manager of Serena Hotels of South Africa who accompanied the tour operators to study Tanzania’s tourist attractions.

“As tour operators, before we bring in tourists from South Africa we have to experience the beautiful wildlife that Tanzania has to offer, see the hotels and lodge standards and the food facilities so that we can provide proper information for tourists eager to visit in Tanzania,” she said.

“Once the tourists have proper information on Tanzania’s attractions, the number of visitors from South Africa is bound to increase,” he said.

The tour operators who have come to study the sttractions are New Fusion Tours, Tribe Communications, Citizen Newspaper (SA), Africa Stay, Travel and Explore, ICan Holidays, Precision Air Representative SA, Alpha Destinations Travel and Serena Hotels.While in Tanzania, the tour operators visited Selous Game Reserve, Stiegler’s Gorge and cruised the on Rufiji River before touring Mivumo River Lodge and Selous Luxury Camp located deep in the wilderness of the game reserve and Serena Hotels in Dar es Salaam.

“We are very excited to visit in Tanzania; we saw different types of vegetation and wildlife at Selous Game reserve, Rufiji River, the food was very fabulous in all areas where we have visited, all of them enjoyed their stay very much and we vowed to come back again with tourists and promote Tanzania as tourist destination in South Africa,” she noted.

He said in May this year after the Indaba Tourism Fair, he will organize a workshop with TTB for Tanzanian tour operators in South Africa where they are going to familiarise awareness so that South African residents can be aware on what Tanzania can offer.

Meanwhile, expressing thanks to the visiting tour operators, Tanzania Tourist Board Principal Public Relations Officer Geofrey Tengeneza said the board and Serena Hotels Tanzania Limited have been in the forefront in promoting the country’s tourist attractions “that we have in South Africa.”

“We believe you have seen the wildlife treasures, enjoyed and tasted the standard of the tourism services in Tanzania,” he added.

SOURCE: THE GUARDIAN
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