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Badilisha Lugha KISWAHILI

US hip hop star Ludacris to grace Serengeti fiesta 2011

14th July 2011

American hip hop artist and film actor Christopher Brian Bridges alias Ludacris is expected to drop to Tanzania soon for the tenth anniversary show of Serengeti fiesta 2011 to be held on July 30 at Leaders Club grounds, Kinondoni, Dar es Salaam.

Speaking today in Dar es Salaaam, The Research and Development Director of Fiesta Ruge Mutahaba confirmed the advent of Ludacris to perform in the fiesta themed “Msimu wa dhahabu unaoendelea na Serengeti Fiesta 2011”.

“All preparations are set for the event that will be the most outstanding than any other such event the whole of the East African region,” Mutahaba added.

Mutahaba also thanked all regions where the fiesta had been successfully done saying that he is please with the big number of funs who turned up.

This has helped in forging unity, love and friendship, he said.

Other international artists who will feature will soon be revealed soon as the coming of Ludacris has been confirmed.

The American hip hop legendary Ludacris was born in 11th September 1977 in Atlanta, Georgia and also best known as Rapper who did "Southern Hospitality".

Ludacris began his music career as a radio DJ personality, Chris Lova Lova, on the V103 urban radio station in Atlanta, Georgia. He made his recorded debut on "Phat Rabbit", a track from Timbaland's 1998 album ‘Tim's Bio: Life from the Bassment.’

Although both Timbaland and Jermaine Dupri showed interest in signing Ludacris, he decided to take matters into his own hands, and released the album Incognegro independently in 1999. The album sold over 50,000 copies, most of them sold out of the trunk of Ludacris' car. Def Jam Records signed Ludacris in 2000, and created a new imprint, Def Jam South, around him.

In 2001, "Southern Hospitality" became an even bigger urban radio and video hit, achieving heavy MTV2 airplay and moderate MTV airplay. Back For The First Time's third single was the controversial "Ho", which, due to lyrics, was banned or restricted on many radio stations and whose video was not played by MTV, MTV2, or even BET, although it was available online at the launch for some time.

During the summer of 2001, Ludacris, with singer Nate Dogg, released a single off of the Rush Hour 2 soundtrack called ‘Area Codes’. A continuation of the lyrical themes started with "Ho", the song and video were only played in an edited version in which all uses of the word "ho" were replaced with the word "pro".

He has nine albums namely; The Red Light District, Splash Waterfalls, Word of Mouf, Back for the first time, Battle of the sexes, Conjure, Incognegro, Release therapy and Theater of the mind.

This week’s Serengeti Fiesta 2011 will be at Ushirika Stadium in Moshi and then in Abeid Karume stadium in Arusha.

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