Under the ‘Airtel Fursa Lab’ project, a class of 30 young business owners and managers received ICT training from Dar Teknohama Business Incubator (DTBi) experts between July and August this year which among other things, exposed them on how to use computers to find markets, improve efficiency and increase productivity.
Speaking in Dar es Salaam during the weekend during an event to award the graduating youth, Airtel Fursa Lab Manager, Michael Thomas said that the training has equipped the entrepreneurs with basic computer skills which will enable them improve their business.
“These young entrepreneurs will, through technology, be able to increase their customers’ base by using online sites like Facebook, instragram and Twitter,” Thomas said.
He said the 27 female and three male entrepreneurs will make themselves visible in the market by advertising online but also use technology to make new products such as business and invitation cards.
“We have trained them on how to design their own business cards, posters and flyers for business advertising. We have also trained them on how to use excel program for digital record keeping of their business records,” the Airtel Fursa Lab Manager noted.
He further noted that the ICT training has also equipped the group with skills to use many programs available in computers to easily calculate profit, keep daily business records orderly but most importantly, plan future expansion.
In her closing speech of the training, Airtel Tanzania Events Manager, Dangio Kaniki said the company’s initiative with DTBi ICT Lab has attracted a large number of young business leaders since its launch.
“We have conducted training of various groups including students in primary and secondary schools, teachers and this time extended to young entrepreneurs to improve their businesses,” said Kanini.
“I take this opportunity to call anyone who is interested in learning ICT skills to come and register as we have competent teachers here,” added Kaniki who revealed that entrepreneurs are very happy and motivated by the course.
“Today we are handing over certificates to 30 trainees who have completed their five weeks training on ICT skills and especially on basic computer and accounting skills,” she stated while calling on the beneficiaries to put their new acquired skills into practice in expanding their businesses.