The new-look Financial Times, which was officially relaunched on 4 July this year, comes at a time when the media industry, not only in Tanzania but across the globe, is facing a number of key challenges.
Tanzania has seen some very significant social and economic changes over the past decade, thus underlying the importance of having vibrant financial and business journalism in the country.
Cutting-edge financial journalism and in-depth reporting and analyses on business and the economy are still largely lacking in this country, hence the Financial Times has returned in a timely manner to bridge this gap.
Our newspaper covers - on a weekly basis - a wide range of topics of both national and international importance, including (but not restricted to) construction, real estate, information technology and innovation, financial services, insurance, transport, mining, telecoms, construction, agriculture and tourism sectors.
With its unique brand of analytic journalism, the Financial Times offers an unrivalled platform for advertisers to enhance their brand awareness and move products and services to their niche target audiences.
We will enable you to reach confident, informed consumers and decision-makers who are ready to buy, and by that we mean company CEOs, directors, managers, entrepreneurs, policymakers in government, politics and civil society, members of the diplomatic corps, academia, and other key influencers.