Local tour firm partners with online travel platform

21Sep 2022
Correspondent
ARUSHA
The Guardian
Local tour firm partners with online travel platform

Sababu Safaris, a boutique tour company based in Arusha, Tanzania, has announced a partnership with online travel platform, Elsewhere.

Elsewhere is a new online travel booking platform that connects travelers interested in sustainable and ethical travel directly with carefully vetted, fully licensed and insured local tour operators FILE PHOTO

Through their partnership, Sababu Safaris has become the local partner for Elsewhere in Tanzania.

Sababu Safaris specializes in offering tailor made tours for travelers seeking authentic and immersive travel experiences in Tanzania, offering an alternative to canned safaris.

 Visitors can personalize their itinerary to go off grid and immerse themselves in the local culture.

They also get a chance to make a positive impact on the local communities they visit by distributing solar lights and water filters.

Sababu Safaris goes to great lengths on the sustainability and conservation front by offering each of their guests refillable aluminum water bottles, providing communities with solar lights (which are a clean energy alternative to expensive and toxic kerosene lamps) and supporting women entrepreneurs through the NGO Solar Sister.

There has been a surge of interest in travel with the lifting of travel restrictions in the post-covid scenario, but the nature of the travel that tourists are interested in has now changed.

Climate change is another factor that has triggered interest in sustainable travel. Operators in the tourism industry are realizing that they need to focus on sustainable tourism to ensure long-term resilience of the industry.

Elsewhere is a new online travel booking platform that connects travelers interested in sustainable and ethical travel directly with carefully vetted, fully licensed and insured local tour operators in the countries they wish to visit.

Instead of being limited to packaged tours where travelers have to visit places according to a pre planned itinerary, they can connect with local experts.

These experts will customize their visit based on their personal preferences and budget.

Visitors can experience authentic local culture and explore places that are off the grid. When choosing who to partner with, priority was given to companies that focus on sustainability, authenticity and generating income that stays in the local economy.

Launched in April 2021, Elsewhere became successful and was acquired by Lonely Planet in February 2022.

Commenting on the partnership, Denise Brown, co-founder of Sababu Safaris, said, “We were delighted when Elsewhere approached us to be their local partner in Tanzania. We have a mutual goal to offer fair value, outstanding service and a commitment to the environment and the local communities in order to be a force for good.”

 

 

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