Smartphones galore as telco ushers in end of year festive season

19Nov 2021
The Guardian Reporter
Dar es Salaam
The Guardian
Smartphones galore as telco ushers in end of year festive season

CUSTOMERS who buy an ITEL T20 smartphone from Tigo shops throughout the country stand a chance to win one of the 12 smartphones to be offered daily or get a motorcycle in a campaign dubbed, ‘Wagiftishe-Gift juu ya gift,’ which will last six weeks.

Customers can purchase the ITEL T20 smartphone from any Tigo shops across the country and stand a chance to win either one of the 504 smartphones or one of the six motorcycles on offer. Tigo Tanzania’s Communications Manager, Woinde Shisael said in Dar es Salaam this week while launching the campaign that existing customers who but the phone will also get 72 gigabytes of airtime to be used throughout the year.

“This campaign is aimed at increasing smartphone users in the country to support government ambitions of extending ICT accessibility from 45 percent in 2021 to 80 percent by 2025,” Shisael said. She noted that the campaign also enables customers to purchase new smartphones for themselves, family and friends, and experience the benefits that comes with it on the widest 4G network across the country.

“Over the years, Tigo customers have always enjoyed discounted smartphones during the holiday season, either purchased as gifts for themselves or their loved ones. We believe smartphone offers such as this one enables families and friends to connect and share memorable moments/experiences across the country,” she added. The Tigo Communication Manager further noted that during the holiday season, the telco is launching ‘Wagiftishe - Gift juu ya gift,’ which echoes the spirit of giving.

Established in 1995, Tigo Tanzania is Tanzania's leading digital lifestyle telecommunications company. Through its distinctive and diverse product portfolio in voice, text, high-speed internet and mobile financial services, Tigo has pioneered digital innovations such as the first smartphone in Kiswahili and free Facebook in Kiswahili, among other feats.