Telco’s ‘Vuka Boda’ campaign extends services to over 200 countries

18Nov 2020
By Guardian Reporter
Dar es Salaam
The Guardian
Telco’s ‘Vuka Boda’ campaign extends services to over 200 countries

AIRTEL Money’s innovative cross border money transfer services has now been extended to 200 countries globally making the platform one of the largest medium in the domestic market.

Airtel Tanzania communication and public relations manager, Jackson Mmbando speaking to journalists during the launch of ‘Vuka Boda’ campaign in Dar es Salaam yesterday. Right is Airtel Money director, Isack Nchunda. Photo courtesy of Airtel Tanzania.

Announcing the latest development in Dar es Salaam yesterday, Airtel Tanzania Plc’s Director of Airtel Money, Isack Nchunda said ‘Vuka Boda’ said the platform now allows customers to receive money from 200 countries worldwide and thus enabling them to send and received cash in their mobile wallets both in urban and rural areas.

“Airtel Money subscribers can receive money transfers directly to their mobile wallets without the need for a bank account or internet connection. Our vision has always been to provide unique and affordable products and services which fit in to the daily lives of customers,” Nchunda said.

He noted that when the telco started ‘Vuka Boda’ campaign one month ago teaming up with  world recognized international remittance companies which included Thunes, TERAPAY, MFS Africa and money transfer operators such as  World Remit, Ria, Remitly, Master Remit, Small World, Paypal, Payquick, Western Union and Mama Money, many instantly subscribed to the service.

“The launch is aimed at further promoting and deepening financial inclusion among Tanzanians. As per the latest statistics from Tanzania Communications Regulatory Authority, Tanzania has more than 30.5 million mobile money subscriptions with total mobile money transactions value pegged at more than 11.5trn/- by September 2020,” he added.

Commenting on launch, Airtel Tanzania Communications Manager, Jackson Mmbando said mobile money has already helped reduce transaction costs, improved safety for individuals and businesses, and enhanced the efficiency of the economy by reducing the need for users to travel long distances to make transactions.

“Receiving money directly into your Airtel Money wallets from over 200 countries enhances financial inclusion in Tanzania in line with the government’s policy,” Mmbando said while adding that the platform remains among the most rapidly growing mobile money network with over 13 million registered customers in the country and is currently connected to over 1,000 companies including utility service providers and over 40 financial institutions.  In addition, Airtel Tanzania is rapidly expanding across the country with more than 1,700 Airtel Money Branches.