Vodacom Plc allocates 3bn/- to reward customers to mark 20yrs

24Nov 2020
Correspondent
Dar es Salaam
The Guardian
Vodacom Plc allocates 3bn/- to reward customers to mark 20yrs
  • of  operations

FIVE Renault Kwid brand new cars, 1m/- cash prize are among presents worth 3bn/- which Vodacom Tanzania Plc will give to its loyal customers as it marks two decades of operations in Tanzania.

Vodacom director of commercial business, Linda Riwa (L) and her M-Commerce peer, Epimack Mbeteni unveil one of the Renault Kwid cars to be won by customers while launching ‘Shangwe shangwena’ campaign in Dar es Salaam last week. Photo courtesy of Vodacom.

Speaking in Dar es Salaam last week during the launch of ‘Shangwe shangwena’ campaign, Vodacom Director of Commercial Business Unit, Linda Riwa said the telco has accomplished a lot during the two decades in driving digitization in the domestic market.

“Our vision of leading Tanzania into the digital age and changing lives through technology is becoming a reality thanks to all the ground-breaking innovative products and services that the company has introduced over the years,” Riwa said.

She noted that as part of the celebrations, Vodacom has lined up a myriad of cash and materials prizes which include smartphones to reward its over 15 million customers for embracing a digital lifestyle and using M-Pesa during the end of year festive season.

“We continue to drive digitization that’s why we are rewarding all our customers who make digital payments or purchase airtime, data using our M-Pesa application or My Vodacom application free minutes, SMS and data,” she added.

“Through investment in data, offering of applications, innovations such as M-Pesa, savings products, solutions for enterprises both large and small scale enterprises through ‘Lipa kwa simu,’ M-Pawa and Songesha loans, Vodacom has transitioned from just a telecommunications company to playing the role of an economic enabler in the society,” the Vodacom Director of Commercial Business Unit bragged.

Speaking at the same event, Vodacom’s Director for M-Commerce, Epimack Mbeteni thanked the company’s loyal customers saying their support has made the telco a dominant force in the market.

“Customers stand a chance to win whenever they transact on M-Pesa by doing some or all of the following transactions: person to person transfer, merchant payments, bank to M-Pesa transfers, utility payments such as Luku, Dawasco etc including purchase of bundles, talking time, smartphones and phone accessories,” Mbeteni said. He urged customers to continue using a variety of digital services that the telco offers in order to increase chances of winning amazing prizes during the end of year festive season.

Vodacom Tanzania Plc is the country’s largest and only listed telco at Dar es Salaam Stock Exchange. The company is a subsidiary of Vodacom Group registered in South Africa, which is in turn owned by Vodacom Group Plc of United Kingdom.