The workshop took place at Access Bank headquarters on February 4, this year in Dar es Salaam, Mwanza Tabora, Mbeya and Iringa regions.
Participants of the workshop were Access Bank agents and representatives from ABT staff and management. The bank has more than 120 agents country-wide providing extensive services to entrepreneurs and savings customers in the bank’s portfolio.
Access Bank Tanzania Chief Business Development Officer, Andrea Ottina said” “We aim at getting even closer to our customers and at the same time provide seamless banking services at the door-step of our customers”.
He said ruring the forum, customer service and branding was a high priority.
“At Access Bank we put our customers first and how our agent’s provide service to our customers, this forum gave us an opportunity to emphasize the importance of how agents should treat our customers”, he said noting that its agents services has improved with every forum held.
He also added “we have increased all our agent commissions by 25 percent across the board for all of our agents so as to empower local economies and motivate them to transact even more”.
The Manager of Alternative Delivery Channels Enock Kipwate added “we would like to take this opportunity to thank our agents for being very cooperative and participate in our forum after every three months, we as a bank promise to assist them whenever they need our support.”
The main objective of the workshop was to gather all agents and have constructive discussions, have them professionally trained on customer care, support the branding of their shop with Access Bank marketing materials and to announce winners for end of 2016 agents’ promotion known as “FUNGA MWAKA NA Access Bank WAKALA”.
The prizes for this internal competition were fridges handed over to best performing agents and staff.
Beyond the technical information covered during the workshop, the collegial atmosphere offered the participants extensive opportunities to network at all levels.
The Bank’s agents were able to mingle and establish personal contacts among themselves. Through these contacts, agents explored how others coped with common challenges.
The Bank targets to grow the number of its agents to 300 and set up cash-less outlets in the rural areas by year-end, bringing its services closer to rural-unserved or underserved populations.