IPP Media CEO, editor feted for job well done

28Apr 2021
By Guardian Reporter
Dar es Salaam
The Guardian
IPP Media CEO, editor feted for job well done

​​​​​​​THREE IPP Media editors are among 25 professional women winning special awards in recognition of their contribution to the promotion and development of the information industry based on gender equality.

Nipashe newspaper managing editor Beatrice Bandawe all smiles shortly after receiving a similar award at the event. According to a citation by the 2021 World Press Freedom Day Committee, the two long-serving media practitioners were honoured for their “remarkable contribution to uplifting women in the (media) industry and, in many ways through your work improving the lives of men and women in Tanzania.” Combo photos: Correspondent Jumanne Juma

The awards were presented yesterday in Dar es Salaam, at a seminar organized by the United Nations Educational, Scientific and Cultural Organization (UNESCO) in collaboration with the Tanzania Media Women Association (TAMWA).

The editors are Nipashe Managing Editor Beatrice Bandawe, Radio One and ITV CEO Joyce Mhaville and EATV programme manager, Lidya Igarabuza.

The awards are presented in Dar es Salaam yesterday ahead of World Press Freedom Day (WPFD)—an annual celebration of press freedom, observed on May 3 and whose main events are organized by UNESCO.

 The day is themed: “Information as a Public Good,” that calls on the urgency to address threats faced by local news media around the world, a crisis worsened by the COVID-19 pandemic.

Dr. Ally Possi, the Deputy Permanent Secretary for Information, Culture, Arts and Sports, said the government will continue to work with the media in promoting and developing the industry.

The role of media stakeholders is to ensure that they make recommendations that will enable women journalists to gain access to various positions in the media and elsewhere, and follow-up on how far the recommendations are successful, citing the trust of owners of media outlets.

"I call on media owners to ensure that they run the media profession in a modernised way, using the technology that is relevant to today's world, to show up women," he said.

Media owners must realize that women can, and that the government recognizes and appreciates efforts to promote and develop the media sector in the country, he stated.

ITV/Radio One managing director Joyce Mhaville (R) receives an award from Information, Culture, Arts and Sports ministry deputy permanent secretary Dr Ally Possi (L) in Dar es Salaam yesterday in recognition of her role as a “woman of achievement in the media”.

"The government will continue to work with owners and other stakeholders to ensure we manage and develop the profession fully and propel the wheel forward… continue to work as the government supports you," he declared.

He said freedom of information is tied up with the right to information, pointing out that the country has adopted international conventions and treaties in that regard, “which shows that Tanzania respects and values ​​freedom of information.”

“We continue to register media outlets in large numbers. The media should realize that in accessing justice and freedom there is a responsibility,” he stated, urging media organs – being the fourth pillar of the state – to see to it that “our pen, our words are used well to continue building the country.”

“Freedom of the media has many benefits in economy and education, as we have seen during the COVID 19 crisis. Employment and the country’s development in relation to its traditions and customs are great responsibilities for the media.”

In addition, the media must be used effectively and not to destroy society and traditions, thus it is important to look at how the media identifies women in society and at workplaces, to create awareness on women’s contributions and work in society.

Key themes in marking World Press Freedom Day include the value of information and public relations, media preparation and broadcast of good content, and whether the law of the media is observed accordingly.

The day’s discussions will also figure how to provide solutions as to enabling women to hold leadership positions, ending gender discrimination, source of gender-based violence and the role of media owners to raise the number of women leaders.