Tanzania horticulture export potential said to be over $2billion

27Nov 2020
Marc Nkwame
Arusha
The Guardian
Tanzania horticulture export potential said to be over $2billion

TANZANIA is currently exporting horticulture produce valued at more than US$780 million. However the industry’s current potential is estimated to be more than US $2 billion. The money will soon be realised from the opening up of new markets abroad.

Dr Jacquiline Mkindi, the Chief Executive Director for TAHA.

“Our flagship horticultural products include avocados from the southern highlands, French beans and fresh cut flowers,” revealed Dr Jacquiline Mkindi, the Chief Executive Director for TAHA which is the apex institution for the country’s private sector.

She was speaking at the threshold of the forthcoming Horticultural Trade and Investment Forum organized by TAHA and which is scheduled to take place in Dar-es-Salaam on the 5th of December 2020.

According to Dr Mkindi, the hottest product on global horticulture trade at the moment are the Avocados commanding great demand and market value of US $ 13 Billion, but as the fruits requests continue to escalate, soon the global value for the butter fruit berry is focused to hit the US $23 billion mark.

“So far Tanzania is the only country in the region which can supply avocadoes to international markets and these fruits mostly originate from southern highlands,” stated the TAHA official.

It was also reported that Dubai, in the United Arabs Emirates (UAE), has expressed interest in buying black peppers (spices) from Tanzania and this provides marketing potential for horticultural produce from Tanga and Morogoro regions.

In the realization of such potential, Tanzania is thus organising the horticulture and investment Forum to tap from the industry.

To be held at Hyatt Regency Hotel in Dar-es-Salaam City, the ‘Horticultural Trade and Investment Forum,’ themed: ‘Unlocking Opportunities for horticultural products in Regional and International Markets’, targets to address untapped potential market opportunities available in the industry. Read More...https://epaper.ippmedia.com

Top Stories