The Coppa Italia is set to start on December 4 this year.
StarTimes, according to the company's Public Relations department, has acquired the broadcasting rights of the tournament for three years starting this season up to 2020/21 and will be broadcasted in multiple languages including East Africa’s own Kiswahili.
Coppa Italia is one of the most competitive tournaments and has the sensation unmatched by many others in Europe.
The tournament brings together 16 teams on the first round, from the Serie A, Serie B and Serie C, and thereafter eight teams are eliminated and the triumphant eight will join the top eight teams from the Serie A table to play in the top 16 stage.
“Italian football is always competitive per history and its nature makes it one of the most entertaining events, for us bringing the Coppa Italia to our customers is the continuation of our long standing promise to provide the best content possible throughout the year," Samwel Gisayi, StarTimes' Public Relations Specialist, said.
"Italy boasts some of the top European teams in the likes of Juventus, Napoli, Milan teams, AS Roma to mention a few.”
“So our customers are now sure of watching more world class footballers on platform, the likes of Cristiano Ronaldo, Edin Dzeko, Gonzalo Higuain and Paulo Dybala and there are rumours Sweden's Zlatan Ibrahimovich might return to Milan, it only gets better here on.”
Besides Coppa Italia, StarTimes will next month broadcast the FIFA Club World Cup that is set to kick off on December 12, on StarTimes Sports channels.
According to Gisayi the company's customers will get a chance to witness European Club Champions Real Madrid try to set yet another record by defending and winning third straight Club World Cup trophy, but this time without Cristiano Ronaldo.
The official disclosed Bundesliga action, as well as the French Ligue 1, returns after the international break and customers will on Thursday watch EUROPA matches that are broadcasted nationwide on StarTimes. Customers can enjoy all football action by subscribing to either MAMBO at 14,000/- or SMART at 21,000/-.